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Google Ads account review · Wiener Neustadt

Your car warns you when something’s wrong. Your Google Ads account doesn’t.

Werberadar is our monthly Google Ads account review. Every month we check your account and, once you say yes, fix whatever is costing you money at a fixed price. That way you know for certain whether your ad spend brings in customers. The first step is free and needs no access to your account.

Audit logExample: in-depth Google Ads audit
0
  • Ad checkschecking
  • Enquiry tracking
  • Tests
  • Sitelinks
  • Search terms
  • Conversion goals

Google’s invoice arrives on time. The enquiries don’t always.

Your ads are running and the budget is flowing out. Whether that turns into customers is something the monthly report doesn’t tell you: it lists clicks and costs, not mistakes in the account.

  • Set up once, then never touched again.
  • The monthly report is full of numbers but doesn’t say whether customers are coming.
  • Enquiries are counted twice or not at all.

Suitable for businesses in Austria running Google Ads with a budget of €500 a month or more. Already have an agency? The in-depth audit gives you an independent assessment you can discuss with them. If you’d like to switch, we can also take over the ongoing monthly management.

Good to know: who is Werberadar for?

Accounts with up to 10 active campaigns; larger ones on request. If your ad budget is under €500 or you don’t have your own account, we’ll talk through what makes sense. Werberadar doesn’t replace new campaigns or building an account from scratch.

Your car doesn’t adjust itself. Your Google account does.

Google changes your account on its own, too: some recommendations are applied automatically, with nobody deciding. It’s as if your car changed its tyre pressure overnight. And Google doesn’t report any error when it happens.

Good to know: what does Google change by itself?

Auto-applied recommendations can change search terms, ads and bids. Automated bidding aims for the enquiries it counts; if they are counted wrongly, it aims for the wrong goal. That is why we check every month and compare with the previous month.

A free check shows faults. Werberadar fixes them once you say yes.

Free check

  • A one-off list of faults.
  • Fixing them is up to you.

Werberadar

  • A person checks every month.
  • They tell you what a fault costs you.
  • They carry out what you approve.
  • Everything is in the log.

Our free check isn’t a full list of faults. It’s a first conversation: we use your own ads to show what Werberadar would check in your account.

Good to know: how does Werberadar differ from an audit, a monthly report and a tool?

An audit shows a single day; after that the account keeps changing. A monthly report shows clicks and costs, not the mistakes or what they have cost. A tool flags everything and prioritises nothing. Werberadar combines the check, assessment by a person and implementation.

Six mistakes in one account. The ads kept running anyway.

Account of a trading company in Austria, September 2026, anonymised. None of the mistakes stopped the ads.

Ads disapproved, campaign still running

The campaign showed as active but was barely shown.

Enquiries counted wrongly

Google aimed its bids at a signal that was wrong.

A test with over 800 clicks and not a single enquiry

Money spent on a test whose outcome was long since clear.

All six findings

Plus 22 disapproved sitelinks under the ad (so the ad was smaller than your competitors’); one search term added as a keyword and blocked at the same time (two settings cancelled each other out); four goals from an old tracking setup still active (figures in the report that no longer measure anything).

Like a garage: look first, then fix

A Google Ads account review shows which settings, search terms and ads cost money without bringing in customers. It takes four steps:

  1. Free check

    We look at your live ads, without access to your account, and show you what stands out. €0.

  2. In-depth audit

    We go through the whole account, like reading a car’s fault codes. Read-only access is all we need; we change nothing in the account. €390, one-off.

  3. Check and fix every month

    You see every change with its current value and its target value. What you approve, we carry out.

  4. A log like a service book

    Every change is documented, and fixed items appear in the next findings report.

Good to know: access, timing, what we need

For the in-depth audit we need read-only access to your Google Ads account. The report arrives within 10 working days of access, and we go through it with you in a 30-minute meeting. You can withdraw access yourself at any time. If your enquiries aren’t measured yet, we set up conversion tracking once for €390. If an existing measurement counts wrongly, a consent banner is missing or the website needs changing, you receive a quote beforehand.

One thorough audit, then €299 a month at a fixed price.

First the in-depth audit, €390 one-off. After that, every month: the check, a report, and the fixes you approve carried out, for €299. Minimum term: 6 months, then cancellable monthly. All prices exclude VAT.

  • Every change only after your approval.
  • In-depth audit: if we find no fault, you pay nothing (from €500 in ad spend). Offer valid until 31 March 2027.
  • No findings report, no monthly fee.
Good to know: terms and conditions

If the service isn’t delivered in a given month, the fee for that month is waived (clause 4(6) of the contract, in German). If we find no fault, you pay nothing: if the findings report flags none of the checkpoints as a fault (“violation”), the fee for the in-depth audit is waived; you still receive the report. This applies to the first 10 ad accounts we accept by 31 March 2027. Conditions: at least €500 in ad spend during the review period, one active campaign, read-only access until the report, and an account not previously managed by NASHA. The invoice arrives only after the report. You pay the ad budget directly to Google.

Clemens Hochwartner in Wiener Neustadt reviews your account.

Clemens Hochwartner, NASHA videomarketing & ads, Wiener Neustadt

Clemens Hochwartner runs the agency NASHA videomarketing & ads in Wiener Neustadt together with Natasha Macheiner. He is responsible for Werberadar and checks every report before it goes out. With a team of six, we manage ad accounts on Google, Facebook and Instagram for businesses in Austria; Werberadar grew out of that work.

Request your free check

Our privacy policy applies.

Prefer to talk straight away? By phone: +43 664 144 00 76, by email: clemens.hochwartner@nasha.at or Book a slot with Clemens Hochwartner (20 minutes on Zoom, free).

Frequently asked questions about the Google Ads review

What does a Google Ads review cost?

The check of your live ads is free. The in-depth audit of the whole account costs €390, one-off; the monthly review with implementation costs €299 a month (net).

How can I tell whether my Google Ads are working?

What matters is whether enquiries are counted correctly and which search terms cost money without bringing in enquiries. Neither appears in the usual monthly report; both are in the account itself.

What is the difference between the free check and the in-depth audit?

The free check is limited to what is public: your ads and your website. With your permission to read the account, the in-depth audit sees all of it.

Will anything in my account be changed?

Not with the free check or the in-depth audit. In the monthly service, only what you have approved beforehand.

An agency manages my account. Can you still help?

Yes, with the in-depth audit: an independent assessment you can discuss with your agency. If you want to switch, we can also take over the monthly management.

Who sees my data?

For the in-depth audit we only get read-only access. We can’t change anything with it, and you can withdraw access yourself at any time in your account.

How long does the contract run?

A minimum of 6 months, then cancellable monthly.

Do you also review Facebook and Instagram ads?

Werberadar reviews Google Ads only.